MacMillan Design

Features Package: Keep It Simple Package: Keep It Classy Package: Make It Grow Package: Grow It Faster Package: Industry Challenger Package: Industry Leader
Initial strategy meeting Included Included Included Included Included Included
Design 100% Custom, No Templates! 100% Custom, No Templates! 100% Custom, No Templates! 100% Custom, No Templates! 100% Custom, No Templates! 100% Custom, No Templates!
Development Fully Customized Fully Customized Fully Customized Fully Customized Fully Customized Fully Customized
Content Integration Yes Yes Yes Yes Yes Yes
Professional Copywriting Not Included 2100 Words, Standard Content 3000 Words, Keyword-balanced 5000 Words, Keyword-balanced 8000 Words, Keyword-balanced 10,000 Words, Keyword-balanced
SEO - Offpage and Outreach Not Included Not Included 3 months, 9 keywords ($3000 Value) 3 months, 12 keywords ($4000 Value) 3 months, 15 keywords ($5000 Value) 3 months, 18 keywords ($6000 Value)
Strategic Keyword List Not Included Not Included 20 ($400 value) 30 ($600 Value) 40 ($800 Value) 50 ($1000 Value)
Maximum pages 7 pages 7 pages 10 pages 15 pages 20 pages 25 pages
Maximum Imagery 21 images 21 images 30 images 45 60 images 75
Built-in Contact Forms with Captcha Included Included Included Included Included Included
Advanced Form Capabilities Included Included Included Included Included Included
Photo Gallery Included Included Included Included Included Included
Embed Video Included Included Included Included Included Included
Social Media Buttons Included Included Included Included Included Included
Mobile Responsive (Desktop, Tablet & Phone) Included Included Included Included Included Included
Content Management System (CMS) Yes: WordPress Yes: WordPress Yes: WordPress Yes: WordPress Yes: WordPress Yes: WordPress
HTTPS SSL Security Certificate Included Included Included Included Included Included
Branding/Logo Integration Included Included Included Included Included Included
Blog Setup Included Included Included Included Included Included
Testimonial and Review Integration Included Included Included Included Included Included
Google Analytics Included Included Included Included Included Included
XML Sitemap submission Included Included Included Included Included Included
Local NAP Citations for location-based sites Not Included Not Included 40-50 60-70 80-90 100-120
NAP Citation Audit Not Included Not Included Included w/ NAP Citation Package Included w/ NAP Citation Package Included w/ NAP Citation Package Included w/ NAP Citation Package
NAP Citation Cleanup Not Included Not Included Included w/ NAP Citation Package Included w/ NAP Citation Package Included w/ NAP Citation Package Included w/ NAP Citation Package
Website Training 1-On-1 & Video 1-On-1 & Video 1-On-1 & Video 1-On-1 & Video 1-On-1 & Video 1-On-1 & Video
Fast, secure, and reliable website hosting 1 year included, then $275/yr 1 year included, then $275/yr 1 year included, then $275/yr 1 year included, then $275/yr 1 year included, then $275/yr 1 year included, then $275/yr
Core Security Updates and Daily Backup Included with hosting Included with hosting Included with hosting Included with hosting Included with hosting Included with hosting
24/7 security monitoring Included with hosting Included with hosting Included with hosting Included with hosting Included with hosting Included with hosting
Build Time 3 weeks* 5 weeks* 6 weeks* 8 weeks* 8 weeks* 10 weeks*
Who Owns The Website? You do! You do! You do! You do! You do! You do!
Fee schedule 1/2 – 1/2 1/3 – 1/3 – 1/3 1/3 – 1/3 – 1/3 1/3 – 1/3 – 1/3 1/3 – 1/3 – 1/3 1/3 – 1/3 – 1/3
Total: 1349.99 1849.99 4799.99 6399.99 8299.99 9899.99