MacMillan Design

Based in Canton, GA, USA

9 Reasons Authors Need Websites

Author writing a new blog on her custom WordPress website

Every author wants to have as many people as possible read and enjoy his book. The challenge that comes from this is a lack of exposure. Although you wrote the best book out there, that won’t bring in a lot of value unless you promote your book as quickly as possible. Trying to reach that much-wanted audience is not easy, so you need to push the boundaries. And that’s why promoting your book via author websites WordPress makes a lot of sense. But why do you need a website?

People will find your book a lot easier

The lack of exposure is removed when you create an author site WordPress. The reason is simple, your website will make your book easier to find. People will start learning about your book. They will also be able to share your book’s site with other people. This online-based word of mouth will help bring in more sales, and the payoff will be extraordinary all the time due to that. You need to try and push the boundaries when it comes to reaching people. And since there are millions of potential customers online, using such an approach is one of the best ways to bring in more readers.

A professional online presence

Some people will not buy your book if they see a lack of knowledge and information about you in the online world. The reason is simple. An author website inspires trust. It also allows you to showcase some of your previous work. It makes it a lot easier for you to show that you are indeed a vetted author. And on top of that, you can share samples and other great ideas as you help your customers. Everyone will like these results, and the payoff will be great in the end.

It’s critical for marketing success

No matter how much you promote your book offline, the reality is that most sales will take place online. That’s why you need to create WordPress author websites right now. The faster you create a website, the easier it will be for people to reach you online. And they will get to learn more about the book, what you wrote and why you shared this great piece with them. It’s not always easy to try and achieve that, but it will pay off big time, so use it as an advantage.

You can create an email list

Despite the fact that you are not a business owner, you still need an email list. That’s because you will create a database of passionate fans and you can always share with news and updates. People that are interested in your book can sign up to the newsletter. And this way you can share ideas, updates, news, maybe you can promote your new book via email marketing in the future. Yes, email marketing works even today, and custom WordPress websites for authors allow you to establish a great list.

You can write blog posts

Aside from that, an author website is a great place to share your thoughts about the book writing process, reviews, news, and so on. You can create blogs, and these will boost your SEO, plus it will be a lot easier to interact with readers and see what they think. This helps a lot, as it brings in more ideas, exposure, and you get to have a more meaningful connection with the audience. That’s hard to get nowadays, which makes an author site WordPress very helpful!

Promoting your social profiles

It’s always a good idea to promote your social profiles, and author websites WordPress help you do that. Not everyone has a social account, so they might be missing on your updates and knowledge that you share online. Which is why it makes a lot of sense to create your own site. It’s easy to create an author site WordPress, and the best part is that it will help you bring in more exposure. Plus, having social links never hurts, and it’s great for SEO too.

Sharing upcoming events

Another thing to include on custom WordPress websites for authors is a list of upcoming events. Being able to share a list of those events is great as people will know where to meet you and how they can do that. Plus, it’s a wonderful way to connect with those persons that already bought the book. It’s always handy to have some way to promote your book events, and that will only help in the long run!

Author tips

You can always expand on what you have in your book and bring in even more ideas and guidelines to potential readers. The trick here is to include stuff that’s not in the book. This way you will encourage people to check out your site too. It’s also a great way to show that your book is worth reading, so might as well opt for such an approach anyway.

Great networking opportunities

An author site WordPress will make it easy for you to show your knowledge as an author. This matters online, as it gives more networking opportunities and ideas. The more you start connecting with other authors, the easier it will be to gain more exposure. Try to do that, take your time, and you will be fine. Every detail matters, so make sure that you share all the necessary info. And while there, don’t hesitate to connect with readers too, as it will be a great experience!

We encourage you to create your own author website right away. All author websites WordPress are a goldmine when it comes to generating more exposure and sales for your book. The WordPress site can also be used as a canvas for your best work, and you can showcase it to your audience too. It’s not easy to gain the attention of book readers, but with WordPress you get to have that amazing set of results and great approach you always wanted. Once you start promoting your books this way, things will be better, and you will gain some amazing results. Use that as an advantage, you will not regret it!

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