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MacMillan Design

Based in Canton, GA, USA

(678) 801-6013

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Custom WordPress Websites

Strengthen, Grow, and Cement Your Business Success with a custom WordPress website tailored to serve your business needs.

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Break Free from Your Theme with a Custom WordPress Website

Being stuck in a WordPress theme is like being an artist who only has crayons: exploding with potential, but limited by the tools. Well, get ready own a masterpiece. By shedding the shackles of a theme and choosing a custom WordPress site from MacMillan Design, you will unleash the beauty of your business.

Your business model and brand identity should drive your layout, not a cookie cutter theme. Call us today for your no-obligation consultation and learn how free your site can be.

Unlock the Conversion Power of a Custom Site for Less

MacMillan Design custom WordPress sites can pivot and flex to meet the changing needs of your business, your customers, and your industry as a whole. Our theme is no theme. Every layout is fluid, easily changed, and built to best fit you and your users. Easy-to-use, fast, and attractive websites are sites that convert visitors into buyers. That’s the power of custom.

Without the traditional costs of a custom theme, we put what you need where you need it – without killing your budget. All of our website packages are custom, built to order, and will catapult your business to greater success. We’ve been accused of undercutting our competition. To us, that’s a badge of honor. We’ve built a better, more efficient process that allows us to serve you at a price that small businesses can actually afford.

Free your site and escape the bondage of themes. Get seen, heard, and bottom-line boosted with a custom WordPress website from MacMillan Design.

Business Owners Love Our Custom WordPress Websites

We think what we do is pretty special, but it’s what you think that matters. Check out our reviews to see what our clients are saying about our work. (You can also read our reviews on Google.)

Don’t Break the Internet – Crush It​

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For 350 websites and counting, we’ve turned heads, captured clicks, and closed deals. Brace for impact.

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Custom is More than Just a Pretty Face

WordPress themes have gotten a bad reputation, but they’ve earned it. Too often WordPress themes (and the developers that push them) lock clients into a theme that can only allow a few layouts. Need another menu on the bottom or a picture to the left…sorry! That’s no way to WordPress. That’s why there’s custom development.
But it’s not just about good looks. Custom is more than cosmetic. In addition to building the look and feel of your site from scratch, we also build custom functionality. From administrative or analytic dashboards and progressive web applications for mobile capabilities to custom storefronts, plugins, and user experience innovations, we can build what you need, where you need it. Users will be able to tell (and appreciate) that you didn’t settle for an off-the-shelf theme. When form and function come When form and function come together, website visitors stay longer, come back more often, and yes, convert at a higher rate.

Don’t put off your success any longer. Your custom site can be dominating the web quicker than you think. Contact us today for a free consultation.

A top-tier custom WordPress site from MacMillan Design blows away your competition with beauty, grace, and flawless functionality.

The Building Blocks of Success

Online competition is tough. You have to claw your way to the top of the Search Engines, then the real work begins. You have to woo your users, show them you mean business, then prove you can give ’em what they need. These “must have” features are what you’ll get when working with MacMillan Design to create your custom WordPress site and achieve dominance on the web.

Responsive Design

We build sites that work on any device, from a phone to a television. Responsive design is the practice of building a web page that adapts to any screen that loads them, large or small. Your website needs to look good on any device, period. No exceptions. But responsive design is about more than just looking good; it’s about making sure the user experience is optimized no matter how a customer may choose to interact with your brand. A website that looks great on a desktop but falls apart on mobile is no website at all. Our responsive design ensures that your WordPress site looks great and works flawlessly no matter how it’s accessed.

Security Maintenance Plans

Maintain the security of your website with ongoing security maintenance plans. By auditing and maintaining your website monthly, we keep your WordPress website safe and protected from hackers and securing its data, helping you and your customers stay safe online. You won’t want to neglect your website’s security just as you would not ignore the security of your physical storefront. Cybercrime is on the rise, so it’s more important than ever to protect your business. We offer security maintenance plans that allow you to feel secure about the safety of your WordPress website.
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Monthly Blog Writing Services

WordPress is famous for its blog platform. Content marketing that you can be proud of is what we provide with our weekly, monthly, or one-at-a-time blog service. As we create a content marketing SEO powerhouse for your website, you can rest easy knowing that we have your back. For good SEO, you need fresh, relevant blog content that’s interesting and engaging and we can help you get there. You’re missing out on a huge marketing opportunity if you don’t use your website blog content to grow your bottom line. Blogging can be time-consuming, and coming up with topics that will interest your audience can be challenging. This is where we come in. We’ll do the research; we’ll do the writing. This will allow you to focus on growing your business.
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ADA Compliance

It is possible for you to be sued for failing to comply with the Americans with Disabilities Act. Our team makes sure your WordPress website complies with WCAG & ADA within days. A comprehensive compliance monitoring service includes a compliance certification and statement, a daily compliance monitoring report, and a daily and monthly compliance report. You’re probably wondering whether your WordPress website must maintain ADA compliance. In most cases, the answer is yes. A business that is open to the public must comply with the ADA standards, and that includes websites as well. The ADA compliance of your website means it is accessible to people who use assistive devices while browsing the Internet. It includes people who use screen readers, people with low vision, and people with other disabilities that make using a website difficult. Business owners may view ADA compliance as an added expense, but in reality, it is something that must be done to avoid legal issues in the future. It’s also the right thing to do, and MacMillan Design is fully committed to doing the right thing.
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Google Ads Campaign

There are times when companies need a quicker return than SEO can provide, even at our speeds. It’s not a problem. While waiting for your (much more effective) SEO to kick in, our WordPress website customizations can include the development of a Google Ads campaign. You just need to add your credit card to Google Ads and let it run until you don’t need it anymore
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Landing Page Design

With beautiful landing pages that keep prospects reading until they convert, you will be able to set yourself apart from your competitors. Using the latest design principles, our WordPress website designers create a fresh, modern look that converts into sales in a way that standard WordPress themes just can’t compete with. With our landing pages, you’ll be able to seal the deal, regardless of whether you’re running ads or mail campaigns. Leads come to your site expecting to stay a while. We’ll make sure they do, and love every moment on your page!

Logo Design

If you don’t have a logo, don’t panic. Custom WordPress sites from MacMillan Design include free access to our huge library of logos, which we can tailor to meet your business’s requirements. What if you want something even more customized? It’s still no problem! With the help of our highly skilled branding team, we can create a stunning logo and color palette that is unique to your company. A custom WordPress website with a carefully crafted logo will help establish your brand in your customers’ minds in a big way

Search Engine Optimization (SEO)

You can rank on the first page of Google with our best-in-class SEO services for small businesses. No matter where you compete, we will put you above your competition and in front of your customers. In order for businesses to become more visible on the web, SEO is crucial, but it’s especially important for small businesses. How come? Due to the lack of brand recognition and limited resources, small businesses have a harder time competing. For their brand to stand out and attract new customers, they must make the most of what they have. As part of our custom WordPress website packages, we provide small business SEO services so that you’ll start growing right out of the gates. The process includes choosing the right keywords, crafting your website to target those words, and tracking your results so that you know what we are doing is working

Keyword Strategy

As soon as we learn what your customers are searching for, we place you in front of them. (We do it for ourselves too. You probably found us on Google.) Our keyword strategy focuses on how customers find your products online and making sure they see you first. To improve your website’s ranking in search results, we combine on-page optimization, off page SEO, and content marketing. Without a first page ranking, you’re losing valuable leads…possibly all of them. We help you rank on the first page — and stay there. WordPress themes don’t come with SEO strategy, but custom design from MacMillan Design does.

Safe and Secure Comes Standard

A whopping 43% of cyber-attacks target small businesses that lack the time, the know-how, and the resources to react appropriately. But we do. Each of our WordPress packages come with rock-solid security to ensure you and your visitors are protected. Your customer data and website security are our top priorities, so you can sleep peacefully at night. Hackers like to try to exploit WordPress because it’s popular, but WordPress is on top of security. In order to keep your website protected, available, and productive, our server teams stay up-to-date on the latest threats

Solid Hosting

Site downtime drives away leads and kills sales. With our rock-solid hosting, your web presence will remain up and running, secure, backed up, and fast. There’s no doubt that when it comes to hosting, you can’t skimp. An unreliable, slow website can damage your reputation and disappoint potential customers. To make our custom WordPress sites as effective and efficient as possible, we use only top-of-the-line hosting services. Your website will be maintained by MacMillan Design so you can focus on what matters most — growing your business

Fast Loading

We know how important it is for your website to be fast. It’s not pleasant to be kept waiting. A slow web page – even with delays of just a few seconds – send leads directly to the ‘back’ button. But not when you have a lightning quick page load speeds. To ensure that our sites run smoothly and efficiently, our development team optimizes them for top speed and performance. MacMillan Design custom WordPress websites cater to all types of devices and ensure a fast-loading experience for all your visitors

Monthly Growth Report

What you don’t measure can’t be improved. To help you understand exactly how your site is performing, we provide monthly website growth reports. You can analyze your website’s traffic, leads, and sales based on these reports to determine what’s working and what needs improvement. Furthermore, we will provide you with insights and suggestions on how to further optimize your website. Keeping track of your growth is easier than ever with our custom WordPress designs

Done for You

The real beauty of our website design is its simplicity — MacMillan Design will handle everything for you. Whether you’re looking for conversion-conquering copy or cutting-edge website development with premium WordPress plugins, we’ve got you covered. Put an end to the headaches and hassles of maintaining and designing your website. Let your website (and your business) reach new heights while you sit back and watch. Forget locking yourself into a theme. Call us today and let’s get started on your custom site

Fast Growth

There’s nothing worse than watching your competitor outpace you. If you are interested in taking your business to the next level and seeing real results, we can help. Fast growth and maximum impact are the hallmarks of our website packages. Fast-growing websites need powerful SEO to succeed, and we know how to do it. Together, we’ll develop a site that drives results and is optimized for conversions. You don’t have to wait any longer. Boost your sales and lead generation with an effective customized website package built on WordPress. Use the power of WordPress, without chaining yourself to a theme

Premium WordPress Plugins

Our team has years of experience in the WordPress space, and we know which plugins are worth the time (and the money). MacMillan Design only uses premium plugins on our websites because they’re more reliable, better supported, and offer more features than free alternatives. These plugins are top-of-the-line, and they’re regularly updated so that you always have the latest features and security patches. With our premium WordPress plugins, you’ll have access to powerful tools that will help you grow your business and better serve your customers. And because they’re included in your package, you’ll save money compared to purchasing these plugins separately. You also won’t have to worry about finding plugins that work with your theme

Premium WordPress Plugins

Our team has years of experience in the WordPress space, and we know which plugins are worth the time (and the money). MacMillan Design only uses premium plugins on our websites because they’re more reliable, better supported, and offer more features than free alternatives. These plugins are top-of-the-line, and they’re regularly updated so that you always have the latest features and security patches. With our premium WordPress plugins, you’ll have access to powerful tools that will help you grow your business and better serve your customers. And because they’re included in your package, you’ll save money compared to purchasing these plugins separately. You also won’t have to worry about finding plugins that work with your theme.

Sales Funnels

A sales funnel (also known as a purchase funnel) charts the journey of your customers as they move from awareness to purchase. By mapping out this process in its entirety, businesses can more easily track their progress and identify areas for improvement. We’ll work with you to create a sales funnel that leads users through your site and encourages them to take the desired action, whether that’s signing up for a newsletter, downloading a white paper, or making a purchase. In this way, your site can become a tool for growth, not just a static brochure

Strategy that Grows with You

We don’t just build great WordPress websites—we build long-term relationships. We’ll work with you to create a customized website that grows with your company and evolves as your needs change. As your position among the search engines changes (and it will) we’ll be there to help you strategize and adjust your SEO from month to month. Our aggressive approach to SEO keeps your site visible and relevant, and our team is always on top of the latest changes in search algorithms. This is a partnership, and we’re in it for the long haul

Written in Your Voice

Your website should reflect the unique voice of who you are and what you have to offer as a company. But writing in this voice (or even knowing what that voice sounds like) can be difficult, particularly if you’re not a professional writer. At MacMillan Design, our team of writers get to know your company inside and out so that we can capture your distinct voice and use it throughout your site to create a consistent tone that sounds like you—whether it’s light and fun or serious and professional. We believe that your website should be an extension of who you are, and we’ll make sure that it is. The only theme we use is the theme, tone, and vibe you give us that represents you and your company.

Research Pros

You know how important accurate and reliable content is for the credibility of your website and company. But crafting premium copy takes time and effort—two things you might not have a lot of. That’s where we come in. Our writing team is composed of research pros who will work with you to come up with writing that’s accurate, well-sourced, and presents your business in the best possible light. Building trust and authority in your brand is our passion. We know what it takes to get results, and we’ll help you every step of the way.

Conversion Rate Optimization

We don’t just build pretty websites. We build websites that achieve your goals. Our focus is on creating a positive user experience that leads to more conversions—whether that means more sales, more newsletter signups, or more downloads. We use a variety of techniques on your WordPress based site including split testing, heat mapping, and user experience analysis to find areas of improvement and optimize your site for conversions. Afterall, a website is only as good as its ability to convert visitors into leads or sales, and our team can get you there.

Social Media Linking

Your website is the foundation of your web presence, but social media is where the conversation happens. We integrate social media into your site so you can connect with your customers and followers where they already are. We’ll add social media buttons and links to your site so visitors can easily share your content and follow you on their favorite platforms. With so many means to interact with your brand, social media can help you to reach a wider audience and build loyalty among your customers. We can also help you develop a social media strategy to get the most out of your online presence. (Let us know if you need help with those).

Advanced Site Search Tools

Get visitor search metrics for your site in a beautiful report at the click of a button, plus custom search synonyms, boolean searches, and so much more! We believe that site search should be easy for your users and robust for you. Our advanced search tools allow you to customize the search experience for your visitors and get valuable insights into what they’re looking for. And when you know what your visitors are searching for, you can better tailor your copy to meet their needs. Imagine being able to see all the searches that led to a conversion!

Analytics

We set up and install your Google Analytics integration, allowing you to track your visitors’ habits and acquisition data from the moment you launch. Google Analytics is a powerful tool that gives you insights into your website traffic and helps you track your ROI. We’ll show you how to use it and interpret the data so you can make informed decisions about your marketing efforts. You’ll be able to see how your website is performing and what areas need improvement. Afterall, when you measure everything, you can improve anything

Fast Deployment

You want results, and you want them yesterday. We get it. That’s why we’ve streamlined our process to get your site up and running as quickly as possible. Our proprietary deployment practices allow us to quickly build, update and edit your sites and your web pages. Once we have all your content, most sites launch within 2 weeks. We won’t sacrifice quality for speed, but we’ll always work hard to get you results you need in the time frame you want. We understand the value of your time, so we make it a priority to work efficiently and get things done right the first time

SEO Friendly

If your site can’t be found, it might as well not exist. SEO best-practices are built in to all our sites, from the code to the content, to boost your website’s visibility in search results. These practices ensure that potential customers will be able to find your site first when they’re searching for businesses like yours. Ranking at the top of Google is not only our goal, but also our specialty. Our team of SEO experts will work with you to ensure your site has the right keywords, metadata, and structure to get noticed by the search engines and put you ahead of your competition

DIY-Ready

With WordPress, you don’t need your developer to make changes — you can do it yourself if you want. We even provide training and training videos. You’re the expert on your business, so we make it easy for you to update your site without a developer. Our sites are built using WordPress, the most popular content management system in the world. That means you can easily add and edit copy, upload images and videos, create new pages, and more—all without needing to write code. When your site is built by MacMillan Design, it can fit you today and into the future – no limiting theme required. And if you do need help, our support team is always just a phone call or email away.

Free Training

When we hand over the keys to your new custom site, we don’t just leave you stranded. We will always be here to help you, but some folks prefer the DIY approach. We’ll help get you set up to be the master of your own domain. Every site comes with free training on how to use WordPress, the content management system of choice. You don’t need to be a coder to make changes to your site. WordPress is designed for easy updates by those who aren’t developers. But if you are a developer, it won’t get in your way. (Neither will the limits of a theme!)

Advanced Sitemaps

Detailed XML sitemap creation and submission is critical for search engines to index your site. This and other SEO tricks are second nature to us. We’ll make sure that your site is set up for success from the very start. We use the latest techniques and best practices to help search engines find and index your site. We also create detailed XML sitemaps to give search engines a complete picture of your site’s content. But we don’t stop there—we also provide ongoing support and advice to help you continuously improve your site’s SEO. We create a WordPress site that can grow with you – no theme, no restrictions.

Solid Security

Let’s be honest: The web is a wild place and WordPress is a popular open-source platform, so hackers go after it. We pay close attention to security, both in our builds and in our hosting. We harden our sites against known attacks, and we monitor for new threats. We also keep our servers up to date with the latest security patches And if something ever does happen, we have you covered with our back up and restoration services. Your site security is our top priority, and we’ll do everything we can to keep your site safe.

List Integration

Email Campaign Lists have become a powerful instrument for brand-building and repeat sales. We’ll get your site hooked up to your favorite campaign tool. Email lists can help you stay in touch with your customers and build brand loyalty. Integration is a key part of our workflow. We’ll connect your site to your existing email provider or help you set up a new account. We can even import your existing list. Whether you’re using Active Campaign, Constant Contact, Drip, or something else, our list integration makes your site and campaigns work together seamlessly. When new customers sign up on your site, they’re automatically added to your list. No fuss, no muss.

Fast Load Times

47% percent of visitors expect a website to load in less than 2 seconds. We’re all about meeting expectations. And if you want to load even faster, we can do that too, because let’s face it, no one likes a slow website. We’ll ensure your WordPress site loads quickly, even on mobile devices with slower data connections. We optimize images, minify code, and use caching to speed things up. We also offer specialized hosting packages that are designed for WordPress sites and provide features like server-level caching to further improve performance.

Blog Awesomeness

This is WordPress, after all, so of course blogs are built in. We take it to a whole new level. Sticky sidebars, social media power tools, image-driven clickvitations, and soooo much more. We know the impact that blogging can have on a website, and we’re not afraid to show ‘em how it’s done. Our team of blog writers go the extra mile (or 10) to make sure your blog posts are top-notch. You can take this awesomeness even further and maximize the reach of your WordPress based blog by repurposing the copy for your all of your favorite social media platforms

Automatic Backups

Life happens, and trouble can come from anywhere at any time. Fear not, for if something does happen to your site, we can have it back to normal in minutes thanks to our automatic daily backups. We keep a close eye on your server health and security, and we understand that staying up and running is critical to your success. MacMillan Design will go the extra mile to make sure it’s always available when you need it, keeping you covered so you can focus on running your company instead of worrying about your website.

High Quality Stock Images

Great photos make great websites. But professional photography can be expensive. That’s why we include high-quality stock images in all our packages. We have access to a library of high-quality stock images that we can use on your site. And we know how to use them well. We’ll select and edit the perfect image for each page of your custom WordPress site, and we’ll make sure they’re properly sized and compressed for fast loading times. If you need something truly unique, our team of designers can create custom graphics just for you

Blog Posting Auto Pilot

It’s no secret that keeping your content fresh is key to a successful website, but writing quality blog posts can be time-consuming and difficult. Thankfully, it doesn’t have to be. If you have neither the time nor the inclination to write your own blog posts, our blog posting auto pilot service is for you. We’ll take care of the details for you—from writing and editing the posts to publishing them on your WordPress site. We’ll even come up with a list of relevant hot topics for you to choose from. All you need to do is approve the posts and watch your traffic (and your sales) take off

Local Impact Tracking

Looking to attract the locals and crush your competition? We’ve got you covered. Our team can help you track your progress and ensure that your website is making the impact you want it to in your local market. We’ll set up Google My Business and other local directories for you and claim your business’s listings. We’ll also track key metrics, such as organic traffic, bounce rate, and conversion rate, from within your city, state, or region. With this data, you can see how much of an impact your website is having on your local community and make more informed decisions about your marketing efforts.

AB Testing

You want to know what works, and what doesn’t. AB testing (also called split testing) is a research methodology used to compare two or more versions of a page to see which performs better. We use AB testing to help you find the perfect combination of copy, design, and functionality to convert more visitors into customers or leads. We set up tests, track the results, and give you actionable insights so you can make the right decisions about your site. By constantly testing and tweaking, we’ll help you continuously improve your site’s performance and your bottom line.

Heat Mapping

Simply put, heat mapping is a means of looking at the activity density on a page. It helps us determine what users are doing on your site, where they’re clicking, and even how far they scroll down the page. The ‘hottest’ areas are represented by the strongest colors, while the ‘coolest’ areas are represented by the weakest colors. We use heat mapping to help our clients see where users are spending the most time on their site and make changes accordingly. If you’re interested in seeing a heat map of your WordPress site, just let us know. We’d be happy to provide one.

Keeping your site fast, safe, and available 24/7

We know. If all you’re after is a great custom website that works, you’re not interested in getting bogged down with hosting details. It’s understandable. However, a website is only as good as its hosting. There is nothing worse than losing a sale because of a slow or compromised website. We offer top-of-the-line, secure hosting services along with our WordPress website customized packages. Our team at MacMillan Design will make sure your website is up and running for potential buyers when they click on it

Mobile Friendly

Smartphones account for 50% or more of website traffic today. As more and more people turn to their smartphones to do everything from check the weather to purchase a car, that number is only going to grow. With our beautiful, mobile-responsive custom websites, you can view them on any device, no matter how large or small it is. The main goal of our WordPress website packages is to deliver a great user experience that encourages visitors to become customers. With MacMillan’s mobile-friendly design, you can keep your customers engaged and return for more.

User Friendly

A positive online experience starts with good looks and easy access. With our custom WordPress sites, your leads can find what they want whenever they want. Our team of professionals will design a website that is not only visually appealing, but also easy to navigate. Providing your customers with an easy-to-find and seamless experience will inspire them to take the next step. Our design and development teams will work with you to design page after page of a beautiful and functional website that creates raving fans out of visitors. This is something that can never be done using a theme.

Great Content

A successful website requires useful articles, interesting blogs, and engaging ‘About’ pages, but that’s only the beginning. Google doesn’t care what your WordPress theme is, or if you have no theme at all. Google cares about your content. In order to ensure you are found by those looking for what you offer, we create copy that is not only informative and relevant, but also keyword-rich. Throughout the writing creative process, our writing team works closely with you to make sure it reflects your unique voice and message. You can rely on us to create engaging and informative page copy for your website, no matter where you are in the process.

Strategic Planning

A good website makes users happy but a great website makes competitors nervous. Besides getting to know your company, we also research your competitors — then develop a strategy for leaving them behind. Whether you are trying to generate leads, make sales, or grow your brand, we can create a strategy to help you achieve your goals. From design and development to SEO and engaging writing, MacMillan Design puts together a completely customized WordPress website that meets and exceeds your needs. Our team will make sure that you have everything you need to grow your brand to the next level.

Keyword Research

With advanced competitive research (and competitive gap analysis), we identify what you are missing: high volume, low competition, and valuable keywords. To ensure you’re found by those looking for your product or service, MacMillan Design pinpoints the perfect keywords to use on each page of your WordPress website package. As part of our process, our team will also analyze the sites of your competitors to identify areas where you may be able to deliver greater results. To better understand how they’re connecting with their audience and generating leads, we will examine their writing, SEO, and social media campaigns. In order to develop a plan geared towards getting you the results you desire, you will need this critical information.

Market Research

The foundation of effective online marketing and advertising is in-depth market research for every custom WordPress website. To attract your target market, we get to know them inside out – and how to push all the right buttons. In order to create website content that converts, we take a customer-centric approach. Knowing your audience allows us to tailor your custom WordPress website to deliver marketing messages that appeal to them more directly. By communicating with the customers, understanding their needs, and speaking their language, you will increase leads and conversions significantly.

Amazing Content Creation

As part of an effective SEO strategy, Google has recently placed a lot of emphasis on content. We provide you with the best copy for your website, so your customers have an enjoyable and informative experience. Creating relevant, relatable, and attention-grabbing content is our specialty. As part of our writing process, our writers work closely with the design team to ensure the text flows down the web page in a manner that keeps visitors interested. Our team will craft your message into something your audience will love to read, share, and return to. MacMillan Design has expert copywriters who will ensure your custom WordPress website is well-written, engaging and informative

Topic Clusters

By using this cutting-edge technique, you can create insanely powerful search engine optimization (SEO). A topic cluster aims to build an authoritative website that can rank any search term related to your niche. This is accomplished by creating one main web page covering the broad idea, and then a set of cluster pages covering specific subtopics within that topic. By proving your authority on a topic, you will be able to rank better in search engines as well as build trust with potential customers. Using our expertise, we will research, write, design, and build your topic clusters. The best part is it’s not an add-on — it’s how we build our WordPress website structures. The larger your package, the more powerful the topic cluster will be. At the top of Google, you’re going to be very busy, so rest up while you can.

Link Building

No matter how good your theme is, it doesn’t come with link development. It is crucial (and difficult) to get trustworthy links to your website in order to rank highly. For every custom WordPress website we build, we manually reach out to high-authority websites to build high-quality links that drive traffic and rankings. Our efforts to do this are very much appreciated by Google. Google rewards you with higher placement in search results if your website has links that indicate it is a valuable resource.  Even though this process takes time, it’s a long-term investment that will pay off in the long run. Using our long-term relationships, MacMillan Design places legitimate backlinks that increase your WordPress website’s reputation

Ongoing Monthly SEO Plans

You’ll get three months of SEO included in most of our custom WordPress website packages, but don’t stop there. Your competitors won’t. Keep your website on the front page of Google web search results for your preferred keywords by keeping up with the latest SEO trends. Our hassle-free ongoing SEO services will help you remain ahead of the competition. With an ongoing SEO package, we’ll handle the heavy lifting while you concentrate on running your business. You can spend your time doing what you do best while we take care of maintaining your web presence. We specialize in SEO and are always ready to help you crush it

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Video Backgrounds

Make a deep emotional impact on your audience by adding our stunning video backgrounds to your custom WordPress website. If you want to make a powerful impression, this is the way to do it. Clips can be used from your collection or found for you if you wish. The visual voice of your website will be boosted by video, whether you’re projecting a professional or a fun and approachable image. Videos speak louder than words or still images, and can ensure your custom WordPress website has a strong voice that packs a punch.

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Support Plans

Get ongoing support for your website after it’s complete with monthly support plans that make it easier to keep it fresh and current. Whether you need assistance with content updates or maintenance, we can help. You know it’s essential to keep your website up-to-date, and we know it’s not easy to find the time. You don’t have to worry about details with our monthly support plans because we handle them for you so you can focus on other aspects of your business. Let us help you take the headache out of website maintenance. We provide 3 months of support with all of our custom WordPress website packages, so you don’t need to decide right away. We’ll be waiting for you when you’re ready.

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MacMillan Design: Because Small Businesses Need an Ally on the Web

When it comes to custom WordPress website creation, you’ve got lots of options. So why go with MacMillan Design? We’re so glad you asked.

At MacMillan Design, you’ll find not just top-notch design and development, copy, and over 25 years of experience. You’ll also find something you just don’t see in a lot of web development companies: someone who genuinely gives a damn. We care deeply about your success and you won’t find greater commitment anywhere else.

You might hear some people say “we’re not in it for the money” about their business. While we certainly do appreciate getting paid, this is actually true of MacMillan Design. Nothing fires us up more than watching our hard work result in your skyrocketing site visits, conversions, and growing customer base. And we especially enjoy doing this for small, local businesses.

Small businesses have recently come under all manner of attack, with the Covid pandemic decimating small and medium businesses across the U.S. and around the world. While MacMillan Design can’t do anything about the economy or government policies, we can help small businesses get seen online – and that’s where everyone is these days. We believe that by building strong, flexible, and well-developed sites for our customers, we can help them not just survive catastrophes like the one we recently went through, but come out stronger on the other end.

business owner ready for sales from her custom wordpress website

Custom is our kung fu, and it is powerful. We can’t wait to put it to work for you. Call today for a free estimate!

Why Choose WordPress for Custom Websites?

If you’re here, you probably already know how powerful WordPress can be. You probably also understand how limiting themes can be. But let’s really dig into the details here so you can get a full overview of why WordPress is so versatile, why we chose it to develop our sites with, and why the best theme is no theme.

Here are some of the top benefits you’ll find when working with MacMillan Design to create and develop your own custom WordPress site.

You Aren’t Limited to Themes
And thank goodness for that! WordPress sites built using themes are easily recognizable. At best, theme sites look cheap and cookie cutter. At worst, a theme can appear amateur – probably not the look you’re going for as a business owner. As MacMillan Design, our designers create a completely custom experience for your users – and freedom from themes – while still utilizing the powerful content management system that is WordPress.
WordPress Plays Well with Others
WordPress IS the core of the web: 43% of websites globally are WordPress. One of the primary reasons is the ability of WordPress to adapt and integrate with many other powerful development platforms and languages: Vue, Angular, React, Python, Node.JS, and many other languages pair nicely with WordPress. This is perfect for a custom design that has been liberated from a restrictive theme and one of the things MacMillan Design loves about WordPress.
Brilliant Minds
WordPress is built on PHP and is well-engineered with a solid API. But the real benefit of WordPress is that it has a much deeper community of writers compared to other platforms. These creators are constantly pushing the envelope, taking sites built with WordPress to even greater heights. When you design with WordPress, you get access to this hive mind of creativity. At MacMillan Design, we feel like we have some pretty brilliant minds, but we’re always open to more!
Updates are a Breeze
Have you ever been working on a project in an older version of software only to find out that you can't open it in the latest version? With WordPress, updates are easy and painless. You never have to worry about whether or not your WordPress site is running on the latest and greatest version of WordPress – even when you aren’t using a pre-set theme.
The Sky's the Limit
Have an idea for a website but don't know how to make it happen? Our WordPress design and development team can take your vision and turn it into a reality. WordPress is a versatile platform that can be used for everything from simple sites to complex applications – but only if you leave the theme behind and choose the freedom of custom design and development. Let MacMillan Design liberate you from your theme and see how high we can go together with custom WordPress design and development.
Endless Plugins
There are WordPress plugins for just about everything. And if there isn't, our developers can create plugins for you. With plugins, you can add functionality to your WordPress site without having to write a single line of code or worry about it working with your theme. That makes beautifully designed and fabulously functional WordPress sites less expensive, something that's good for everyone!
Flexibility and Scalability
As your business grows, so can your WordPress site. WordPress is built on a foundation that can easily be expanded to accommodate your changing needs. Whether you need to add eCommerce functionality or a membership portal, our developers can help you reach your goals. And once you’re seeing the benefits of real SEO from MacMillan Design, you’ll need that room to grow.
SEO-Friendly
Search Engine Optimization is important for any website that wants to rank well in search results. WordPress sites are naturally SEO-friendly, making it easier for you to get the word out about your products and services. MacMillan Design isn’t satisfied with themes, and we’re not satisfied with average SEO, either. We take our customization – and customer success – to the extreme with both WordPress and SEO strategy.
Security Matters
You don't want your website to be the next victim of a hacking attack. WordPress is a secure platform that is constantly being updated to address security vulnerabilities as hackers come up with new tricks. And when you work with MacMillan Design, we'll take care of all the WordPress updates for you so you can focus on running your business.
It's Free!
Yes, WordPress is free to use. That means you're paying for design expertise, not software licenses or other annoying fees or even a so-called “custom theme” (which may simply be a WordPress theme that’s had a few changes made). And while there are costs associated with the use of premium plugins, hosting and maintaining a WordPress website, the WordPress platform itself will never cost you a dime. That reduces your ongoing maintenance costs, as it’s hard to beat free.
Detailed Dashboard
The WordPress admin dashboard is designed to give you all the information you need to manage your WordPress site in one place. You can see which plugins are active, what themes are installed (the case of custom design and development that is thankfully none), and who your users are - all from the comfort of your WordPress dashboard.
Outsource or DIY Blogging
One of the great things about WordPress is that it's easy to use, even if you're not a tech-savvy person. So if you want to run your own blog, WordPress makes it easy! But sometimes, you just don't have the time or experience to blog. MacMillan Design can run your content marketing with ease and mind-blowing visibility with the power of WordPress
You're in Good Company
As we mentioned before, WordPress powers 43% of the internet. When you build your site on WordPress, you're joining a community of millions of other site owners and developers. WordPress isn't going anywhere but up, as it is constantly being updated, refined, and improved. MacMillan Design uses the power of WordPress like jet fuel for the sites we build.
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There are endless reasons to choose WordPress as the platform for your custom website. If you’re ready to get started, contact us today and we’ll begin the process of bringing your vision to life. We’ll show you what life is like on the other side of a WordPress theme.

The Time for Growth is Now

Whether the economy is exploding or struggling, people need what your business is providing. You went into your industry for a reason – don’t let your passion wither due to a poorly constructed online experience for your visitors due to the limits of a theme. Your target market will love you, but only if they can find you – and only if you can keep them engaged by giving them a website that delivers. So step into the future of your company with a custom WordPress website from MacMillan Design, and experience the results that custom creation can do for you.